{"id":602,"date":"2011-06-08T00:00:00","date_gmt":"1970-01-01T00:00:00","guid":{"rendered":"http:\/\/absolute-trendsetter.over-blog.com\/article-76096343-6.html"},"modified":"2011-06-08T00:00:00","modified_gmt":"1970-01-01T00:00:00","slug":"barbieaccroaladeforestation","status":"publish","type":"post","link":"https:\/\/www.audreyrochas.com\/missmad\/2011\/06\/08\/barbieaccroaladeforestation\/","title":{"rendered":"Barbie accro \u00e0 la d\u00e9forestation"},"content":{"rendered":"

C\u2019est la vid\u00e9o virale<\/strong> du moment. A peine l\u2019avais-je visionn\u00e9e que, d\u00e9j\u00e0, je la trouvais partag\u00e9e par une bonne douzaine d\u2019amis. M\u00eame pas le temps d\u2019\u00e9crire mon petit billet dessus
\ntranquillement : voil\u00e0 qu\u2019il me faut me presser pour que la douzaine ne se reproduise pas en masse (ce qui, de toute fa\u00e7on, va arriver incessamment sous peu).<\/p>\n

Donc, pour les pas g\u00e2t\u00e9s qui n\u2019auraient pas encore eu le loisir de visionner ce chef d\u2019\u0153uvre de contre-publicit\u00e9, le voici :<\/p>\n

\n
\n

\n\"\"
\n<\/a><\/div>\n<\/div>\n<\/div>\n

Et cette pauvre Barbie<\/strong> qui, apr\u00e8s avoir \u00e9t\u00e9 adul\u00e9e par des g\u00e9n\u00e9rations enti\u00e8res de fillettes anorexiques \/ silicon\u00e9es en devenir (pour ressembler \u00e0 leur idole – on a vu les
\nravages sur Loana<\/strong> qui depuis a red\u00e9couvert l\u2019attrait des frites et de la cr\u00e8me glac\u00e9e en pot de trois litres), se retrouve au milieu d\u2019une pol\u00e9mique pas glamour du tout \u00e0
\nl\u2019initiative de Greenpeace<\/strong>.<\/p>\n

Le pitch ? Ken<\/strong> r\u00e9pond \u00e0 une interview et on lui montre les agissements de Barbie<\/strong> participant \u00e0 la d\u00e9forestation<\/strong> et \u00e0 la
\nd\u00e9cimation<\/strong> d\u2019animaux sauvages. Evidemment, le bel idiot lisse \u00e0 souhait fait part de sa volont\u00e9 de rompre imm\u00e9diatement avec sa dulcin\u00e9e dont la plastique irr\u00e9prochable ne
\nsauvera pas l\u2019image (oh qu\u2019elle est belle, celle-l\u00e0 !).<\/p>\n

Le message affich\u00e9 de Greenpeace<\/strong> (qui a toujours besoin d\u2019actionnaires pour son nouveau
\nRainbow Warrior<\/a> \u2013 soit dit en passant) est clair : Mattel participe activement \u00e0 la d\u00e9forestation<\/strong> pour fabriquer les emballages de ses jouets et il faut agir contre. Alors
\noui, \u00e7a peut para\u00eetre un peu \u201cmonde des Bisounours\u201d, mais 1. l\u2019id\u00e9e est excellente et 2. si on n\u2019en parle pas, c\u2019est s\u00fbr que rien ne changera.<\/p>\n

Et comme Greenpeace<\/strong> n\u2019est pas le dernier en mati\u00e8re de buzz<\/strong>, la vid\u00e9o va faire le tour de la plan\u00e8te web<\/strong> en un clin d\u2019\u0153il, jetant un froid entre
\nles \u00e9colos<\/strong> convaincus (ou occasionnels) et le g\u00e9ant du jouet. Apr\u00e8s Barbie institutrice, Barbie surfeuse, Barbie m\u00e9decin, voici la nouvelle Barbie, dans l\u2019air du temps comme
\ntoujours (notez que Barbie est toujours \u00e0 la pointe du modernisme<\/strong>) : Barbie d\u00e9truit la plan\u00e8te<\/strong>.<\/p>\n

On attend donc la riposte de Mattel<\/strong> qui ne manquera certainement pas de nous sortir une Barbie \u00e9colo<\/strong> pour la rentr\u00e9e histoire de redorer son blason. Mais le
\nprobl\u00e8me du web, c\u2019est qu\u2019une fois que le mal est fait, il ne dispara\u00eet pas si facilement. Et puis\u2026 l\u2019id\u00e9e de Greenpeace<\/strong> pourrait bien faire son chemin et donner des id\u00e9es \u00e0
\nd\u2019autres qui feront eux aussi leurs vid\u00e9os. Qui tourneront, tourneront\u2026 \u00e0 l\u2019infini\u2026<\/p>\n","protected":false},"excerpt":{"rendered":"

C\u2019est la vid\u00e9o virale du moment. A peine l\u2019avais-je visionn\u00e9e que, d\u00e9j\u00e0, je la trouvais partag\u00e9e par une bonne douzaine d\u2019amis. M\u00eame pas le temps d\u2019\u00e9crire mon petit billet dessus tranquillement : voil\u00e0 qu\u2019il me faut me presser pour que la douzaine ne se reproduise pas en masse (ce qui, de toute fa\u00e7on, va arriver […]<\/p>\n","protected":false},"author":1,"featured_media":4591,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[10],"tags":[],"yoast_head":"\nBarbie accro \u00e0 la d\u00e9forestation - Miss Mad<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.audreyrochas.com\/missmad\/2011\/06\/08\/barbieaccroaladeforestation\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Barbie accro \u00e0 la d\u00e9forestation - Miss Mad\" \/>\n<meta property=\"og:description\" content=\"C\u2019est la vid\u00e9o virale du moment. 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